Find Who Is In-Market Right Now
Not every customer in your database is ready to buy. dealerMe uses AI to score each one on how likely they are to purchase or come in for service soon, based on how they browse, what they own and how they have done business with you.
Purchase likelihood
Focus on the shoppers closest to buying
Your team has a limited number of calls in a day and your marketing has a limited budget. A likelihood score helps you spend both on the customers most likely to act.
- A Score for Every Customer
- Each profile gets a likelihood score you can sort and filter by.
- Reasons, Not Just a Number
- See the signals behind each score, like return visits or a lease ending soon.
- Rescored as Things Change
- Scores update as shoppers browse, buy and come in for service.
Fixed ops too
Bring service customers back before they go elsewhere
The same approach works for the service drive. Reaching customers when they are actually due for a visit is more useful than sending everyone the same reminder.
- Service Due
- Spot customers likely to need service soon based on mileage and time since their last visit.
- Explained
- See which factors are driving each service score.
Smarter budgets
Stop paying to reach people who just bought
Treating every customer the same wastes money on people who are not in the market. Tiered audiences let you match spend to how likely each group is to buy.
- Tiered Audiences
- Group customers into high, medium and low likelihood audiences.
- Spend Where It Counts
- Put more budget behind the top tier and less behind customers unlikely to buy.
- Works With Ad Sync
- Send any tier to your ad platforms like any other audience.
More in Customer data
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