---
title: "ADF/XML Lead Delivery to Any Automotive CRM"
description: "Website leads reach your CRM in ADF/XML with the vehicle and everything the shopper told you attached, so your team can follow up without asking twice."
canonical_url: "https://dealerme.com/website/crm-delivery"
---

> Index of every page on this site: [llms.txt](https://dealerme.com/llms.txt)

<hero-with-screenshot image="/img/features/website/heroes/crm-delivery.svg">
<template v-slot:title="">

Leads Land in Your CRM, Ready to Work

</template>

<template v-slot:description="">

A lead is only useful once it's in front of a salesperson. dealerMe sends every website lead to your CRM in ADF/XML, the format nearly every automotive CRM reads, with the vehicle details and the shopper's answers included.

</template>
</hero-with-screenshot>

<feature image="/img/features/website/crm-delivery-adf.svg">
<feature-list>
<feature-list-item>
<template v-slot:title="">

ADF/XML Standard

</template>

<template v-slot:description="">

Leads arrive in the format your CRM already expects, so there's nothing new to configure on its side.

</template>
</feature-list-item>

<feature-list-item>
<template v-slot:title="">

Works With Nearly Every CRM

</template>

<template v-slot:description="">

ADF/XML is the automotive standard, plus there are direct integrations for popular CRMs.

</template>
</feature-list-item>

<feature-list-item>
<template v-slot:title="">

Keep Your Current CRM

</template>

<template v-slot:description="">

Switching websites doesn't mean switching the tools your team uses every day.

</template>
</feature-list-item>
</feature-list>

<template v-slot:callout="">

The automotive standard

</template>

<template v-slot:title="">

No custom integration project

</template>

<template v-slot:content="">

Your CRM already knows how to read ADF/XML leads. Point dealerMe at your CRM's lead address and leads start flowing the day your site goes live.

</template>
</feature>

<feature-left image="/img/features/website/crm-delivery-context.svg">
<feature-list>
<feature-list-item>
<template v-slot:title="">

Full Vehicle Context

</template>

<template v-slot:description="">

Year, make, model, stock number and VIN for the unit the shopper was looking at.

</template>
</feature-list-item>

<feature-list-item>
<template v-slot:title="">

Everything They Told You

</template>

<template v-slot:description="">

Requested test drive times, trade-in details and financing answers come along with the lead.

</template>
</feature-list-item>

<feature-list-item>
<template v-slot:title="">

Clear Lead Source

</template>

<template v-slot:description="">

Every lead is marked as coming from your website, so your reporting stays clean.

</template>
</feature-list-item>
</feature-list>

<template v-slot:callout="">

Context included

</template>

<template v-slot:title="">

Follow up without asking twice

</template>

<template v-slot:content="">

Nothing slows down a follow-up like a lead that just says "interested." When the vehicle, the trade and the requested time are already in the CRM, your salesperson's first message can actually answer the shopper's question.

</template>
</feature-left>

<feature image="/img/features/website/crm-delivery-routing.svg">
<feature-list>
<feature-list-item>
<template v-slot:title="">

The Right Inbox

</template>

<template v-slot:description="">

Send test drives, trade-ins and financing leads to the people who handle them.

</template>
</feature-list-item>

<feature-list-item>
<template v-slot:title="">

Nothing Lost in a Shared Inbox

</template>

<template v-slot:description="">

Each lead reaches a specific person or team instead of a catch-all address nobody owns.

</template>
</feature-list-item>
</feature-list>

<template v-slot:callout="">

Routing

</template>

<template v-slot:title="">

Get the lead to the person who can help

</template>

<template v-slot:content="">

A financing question sitting in the sales queue is a slower answer for the shopper. Route each kind of lead to the team that handles it, and every shopper hears from the right person first.

</template>
</feature>

## Sitemap

See the full [sitemap](https://dealerme.com/sitemap.md) for all pages.